Aisle Take Cruising the Grocery Aisle Over Amazon's Online Ordering Any Day

Today's column allows me to make a bizarre admission, but one which ties directly into the content. While many entrepreneurs may take a lunch hour, eat at their desk or perhaps workout to blow off some steam during the workday, I head to the grocery store, at least three times a week. It's a stress reliever, believe it or not. Only takes 20 minutes or so, keeps our household well-stocked, and provides fodder for my fascination with the industry. Several members of my wife's family have worked in the business as owners and store managers, and it is a fascinating and highly competitive world that is going through some big changes.

The grocery business is about as high turnover-low margin as they come and that situation may continue to degrade, especially now that Amazon.com Inc. (AMZN) has entered the fray with its purchase of Whole Foods Market on June 15. That issue has been weighing heavily on grocer names as investors fear that Amazon, which seems always willing to operate at very low, no or even negative margins, will rule the grocery world....418 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.

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