Rules of the Game: The Quest for Fat Profits
In the past couple of columns I have focused on revenue growth, which is one of my favorite fundamental metrics.
However, it always boils down to earnings. That said, be aware that profit can be affected negatively one-time charges, for instance, and it can be bumped higher by such things as cost-cutting. That had been a prevalent phenomenon a few years back....480 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.
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