Cramer: Costco Is a Game Changer

It's not that they don't want apparel, they just want to pay very little for it, at least in this country. That's one of the many things I learned from Craig Jelinek, the chief executive officer of Costco (COST), when I visited the company's Harlem store yesterday.

He said apparel was the standout performer of late and when you look around at his apparel selection you notice that Costco's taken the quality up a notch, but really driven down the price. For example, Costco's selling $1,000 Versace handbags for $500. The store just got in some killer Italian ties, that look no different from the Ferragamos I wear, for 1/10 of what I pay for the name brand. The Kirkland signature dress shirts are so similar to what I buy at Saks (SKS) you can't tell the difference except they are 1/4 the price....213 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.

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