The One Good Argument for Stock Splits
I never thought I would write this, because it has always been considered fatuous, but we could use some darned stock splits! We need them because these down-100 moves are too jarring for words.
Priceline.com (PCLN), today, is a total implosion, one of those nasty quarters where the word "deterioration" pretty much defines the darned conference call. I could not believe how weak Europe had gotten, but at the same time there are plenty of good parts to the quarter that are overshadowed by the stunning deceleration in bookings....448 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.
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