The Value of Moats

In medieval times, kings lived in castles that were often surrounded by water known as moats. These castles were designed with a sole purpose: to protect the king. If under attack, the castle's defenses made it very difficult and time-consuming to capture the king.

The concept of a moat is equally valuable in business. Like a castle's moat, a company's moat is an attribute particular to that company that allows it to defend itself successfully against competitors. Put another way, moats allow for sustainable profitability that, in turn, create the optimal scenario for sustainable value creation. Warren Buffett says, "The most important thing to me is figuring out how big a moat there is around the business. What I love, of course, is a big castle and a big moat with piranhas and crocodiles."...398 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.

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