They Were Wrong About Whole Foods

Younger people hate the food chain. It's like Ronald Reagan with Russian missiles. He was willing to trust them, but he wanted to verify. The millennials, who will be about 30% of this country in a half-dozen years, want their food vetted and verified.

That's exactly what Whole Foods (WFM) does. What it stands for. The millennials believe Whole Foods wouldn't sell something unless it were as good as it can be for them. I say "good as it can be" because, even if it is made or sold at Whole Foods, it can still be fattening. It can still be "bad for you," so to speak. But you need Whole Foods to protect you from a world of mass production the way you needed Upton Sinclair's The Jungle as a way to expose the wretched unsanitary conditions of the meatpacking industry at the turn of the century....476 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.

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