Always Check the Fine Print

Buckle down before you evaluate total return. Fashion retailer The Buckle (BKE) shows a quarterly dividend of $0.20 when you look it up in stock tables. That is exactly the same amount that has been paid like clockwork since 2009. No growth in the payout over a four-year period sounds pretty uninspiring.

The share price change over the identical time frame was better. In exactly 48 months, the stock climbed a respectable $11.33 per share plus $3.20 in regular dividends. At first glance, you'd think the total return was 39.4% (price change plus dividends)....207 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.

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