Get Positive by Going Negative

As soon as I hit the send button on Tuesday's column, I knew my phone would be ringing. Sure enough, the phone rang off the hook last night with friends and associates wanting to discuss my views on earnings season (and the 2013 American League East). Most traders, and a majority of investors, focus on the quarterly earnings season as the be-all and end-all of markets. I politely disagree; it is just a check of vital signs in a long process. The inevitable question was eventually asked: If you were a trader, how would you approach the earnings season with an eye on turning a profit?

It is a fair question. I am not a trader, but I do spend a lot of time thinking about markets, talking about markets and researching stocks and markets. I hang out with many traders and other disreputable types and I have occasionally put on a trade or two. I could never do it full-time, as the time spent hanging on every tick cuts too far into my reading and baseball time, but I do know the game....619 more words left in this article. To read them, just click below and try Real Money FREE for 14 days.

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